Advertisements on T.V

I recently was watching a movie on T.V, when a commercial came on about the new 2010 Fords. It was on during the holiday and was promoting this new "family" car. The 2010 Ford was being promoted because it is said to be a family car. It showed a family during christmas, there were three different cars, all made by ford. The cars were being driven in the snow in the mountains and the voice that was narrating, explained that these cars were great presents, even for sibling rivalry. When I was watching this, my mom made a coment on how well thier targeting strategy was. Familys with more than 1 child who are now adults. Saying that this car was a great present for the whole family really made me interested in the car. The whole commercial was really well put together and caught the audiences attention. I think that whoever thought this out must of really incorporated the holiday season and the idea of having a sale did a great job. Advertisements obviously dont care wheather thier product is good, they just hook you in with thier fancy words and flashy colors.